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Gofundme page set up for Morrice family in Tillsonburg

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Family owned since 1948, the Morrice Furniture Store building – and home of owners Jim and Nancy Morrice – on Simcoe Street in Tillsonburg was destroyed by fire on Nov. 24.

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When firefighters arrived at 2:25 p.m. there was heavy smoke and some fire in the back, said Tillsonburg Fire Chief Shane Caskanette.

“Then the smoke and fire conditions got real bad, real quick,” said Caskanette.

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“You’ve got to understand in a furniture store there’s a big fuel load. So we basically went defensive right off the start. The owner had confirmed with us that everybody was out and we just set up exterior operations.”

Caskanette noted it was not only a furniture store, it was the owner’s home.

A gofundme.com page for the Morrice family was created by Ronsons Audio Visual, set up by employee Tim Armstrong (Help The Morrice family rebuild their home). Jim and Nancy’s son Tyler works at Ronsons. The link can be found on the Ronsons Facebook page. As of Monday, Nov. 29, more than $19,500 had been raised.

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“We are also accepting any donations for the family here at the store as well (98 Broadway, Tillsonburg),” said Ronsons co-owner Steve Smith.

“I am hoping that we, the community of Tillsonburg, can come together to help this family during this tragic time,” wrote Armstrong on the gofundme page. “If you have ever stopped in or had the chance to meet the Morrice family you would know they are the most genuine, humble people.”

Tyler Morrice said he’s in awe of the outpouring of support from friends, family and area residents as his family seeks a more permanent place to stay.

“It’s great to see the support,” he said. “That’s been very helpful and more far-reaching than I anticipated.

“It’s all gone,” he said. “It’s all burned up… All the furniture that was in there is probably all toast, and all of our belongings, they’re all gone. We’re kind of figuring out all the things that you need on a day-to-day basis, like clothes and towels and little things that you don’t think about.”

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Morrice was not home when the fire broke out, but his mother and aunt were in the store and made it out safely, he said.

“(My parents are) shaken up. They’ve been there for a long time, so it’s a big shock to their system.”

South-West Oxford and Norfolk firefighters assisted Tillsonburg Fire and Rescue Services through mutual aid calls.

Two hours after firefighters had arrived small fires could be seen still burning as water was sprayed from the ladder truck and from the ground.

“We actually stayed on scene all night, just to maintain scene integrity,” said Caskanette on Nov. 25. “We kept the pump here until probably 3 (a.m.) but we didn’t release the team, we kept them here. Most of the crews cleared around 9.”

Investigators from Ontario’s Office of the Fire Marshal and Emergency Management arrived on scene Thursday morning.

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Most of the upper floor collapsed after a fire at Morrice Furniture Store in Tillsonburg on Nov. 24. Staff from the Ontario fire marshal office arrived Thursday, Nov. 25 to begin their investigation of origin and cause. (Chris Abbott/Norfolk and Tillsonburg News)
Most of the upper floor collapsed after a fire at Morrice Furniture Store in Tillsonburg on Nov. 24. Staff from the Ontario fire marshal office arrived Thursday, Nov. 25 to begin their investigation of origin and cause. (Chris Abbott/Norfolk and Tillsonburg News) jpg, TN

“First we’ve got to establish the origin of the fire,” said Mike Ross, Investigator from the Ontario Fire Marshal’s Office. “That’s always the first primary objective because if you can’t find out where the origin of the fire is, you’ll never be able to figure out what caused it.

“So we’re just sort of starting the preliminary stages of this. Obviously you can see that the building’s been impacted and caused some structural concerns. We’ve got a collapsed roof, and on the far side the wall has completely bowed out. So there are some structural concerns to address first but once you mitigate those, then you can actually start to facilitate the actual fire investigation part.”

Depending on how much material they have to go through, fire investigations can take a short time – or sometimes up to three weeks.

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“The final conclusion for us is always based on where the fire started, what materials were burning to allow it to get as big as it did, and then what ignited those materials,” said Ross. “That’s basically how we do it.”

They also use ‘front end’ information – photographs posted on social media, which can be used to help evaluate the fire in its early stages.

“In this case we’re probably going to have a team of about five to eight people,” said Ross, noting the investigation team comes from as far as Niagara, Burlington, Barrie and North Bay. “It’s a total team collaboration from all parts. With that many people, and a building this size, you can make shorter work of it (compared to a two-person team).”

– with files from Calvi Leon

cabbott@postmedia.com

Tillsonburg Fire and Rescue Services arrived at Morrice Furniture Store, 97 Simcoe Street on Nov. 24 to find heavy smoke coming from the building. Soon after it was fully engulfed and firefighters worked to put it out and prevent it from spreading. (Chris Abbott/Norfolk and Tillsonburg News)
Tillsonburg Fire and Rescue Services arrived at Morrice Furniture Store, 97 Simcoe Street on Nov. 24 to find heavy smoke coming from the building. Soon after it was fully engulfed and firefighters worked to put it out and prevent it from spreading. (Chris Abbott/Norfolk and Tillsonburg News) jpg, TN
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